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Digital Communication Projects During Pandemic
Project type
Campaign
Date
March 2022
Location
Shanghai, China
From March to May 2022, I actively participated in the COVID-19 pandemic communication project during the Shanghai lockdown. The project covered four three themes:
1 - AZ Volunteers in Action - Internal Wechat Series showcasing stories of AZ volunteer efforts.
2 - Pandemic Business Benchmark Case Sharing- Internally Highlighting best practices from different business units during the pandemic to inspire innovation.
3 - AZ Pandemic Relief Efforts - Showcasing AstraZeneca China's contributions to community support and public health initiatives.
I was responsible for conducting interviews, copywriting, graphic designing, and video editing.
